Kenza x Viking

Discover the next chapter of Kenza x Viking for AW26, made for crisp autumn walks, snowy days and all the outdoor fun in between. Blending function with fashion, the collection pairs cold-weather comfort and protection with playful designs that bring extra colour to every adventure.

Born and raised in Stockholm, Kenza Zouiten Subosic is an influencer, entrepreneur and mother of four. Kenza began sharing her life online in 2006 at just 15, becoming one of Sweden’s first digital creators. Today, she’s recognised as one of Scandinavia’s best-known profiles, sharing her daily life with a global community of over 1.8 million people. 

“Since becoming a mom in 2019, functionality and comfort have played a much bigger part in how I think about fashion. I practically live in my Viking rubber boots when we’re in the countryside, and I really appreciate Viking’s durable clothing for children. As a mom of boys, I felt something was missing from the world of children’s clothing. I wanted softer, more unisex styles for kids, and this collaboration brings that vision to life.” 

Blending function with fashion, the collection is made for movement, discovery and everyday adventures throughout the colder months. From durable outerwear and soft fleeces to comfortable cotton layers and warm winter boots, every piece combines practical performance with quality materials and playful designs.  

Crafted to capture the spirit of an adventurous childhood while meeting the practical needs of everyday life, Kenza x Viking is created to inspire active play and joyful exploration.